The flagship Science Communication and Public Engagement Fundamentals module
focuses on the core components of successful public engagement. Participants are
introduced to the AAAS public engagement framework, a guide they can apply to
all kinds of interactions. Participants learn how to identify a public engagement goal,
determine the relevant audience, craft tailored messages to achieve their goal and
rehearse their engagement scenario.
Presented By: Gemima Philippe
Gemima Philippe is a communication associate for the American Association for the Advancement of Science Center for Public Engagement with Science and Technology. She coordinates marketing and social media for Center programs, facilitates Communicating Science workshops, and supports other Center programs. Prior to joining AAAS in 2016, Gemima worked with both federal and private sector clients to promote occupational health and health communication services and with volunteer organizations to promote adolescent health. She holds a Master’s in Public Health Marketing and Communication (George Washington University) and a Bachelor’s in Communication (University of Maryland). In her spare time, Gemima engages with adolescent girls in the Washington, D.C., metro area fielding awkward questions about sexual health, nutrition and body image.